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Making AI-Generated Content Appear Human

As artificial intelligence (AI) technology continues to advance, more and more companies are using AI-generated content as a way to save time and resources. However, there are some concerns about the authenticity of AI-generated content, as it can often be difficult to distinguish it from human-generated content, but not impossible.

In this blog post, we'll explore ways that you can use AI-generated content as a first rough draft and modify it to appear more human-like, natural and be actually usable for SEO.



One of the main challenges with AI-generated content is that it can often lack the natural flow and authenticity of content written by a human. Not to mention the accuracy. As people have commented, the new generative models of AI like chatGPT are 90% accurate but 100% confident, a dangerous combination for lazy marketers.

Nowadays there are different websites that can help you with AI for almost every business niche. ChatGPT3 is just the most impressive and the latest one on the market but a new version is coming soon and we wont have to wait long to see what google has in store for us. But it’s important to know how to use it.

Understanding the Limitations of AI-Generated Content

Before we can effectively make AI-generated content appear more human, it's important to understand the limitations and disadvantages of this technology. AI algorithms are designed to mimic human behavior, but they are not yet capable of replicating the full range of human thought and creativity. As a result, AI-generated content can sometimes feel soulless, robotic or formulaic.

To overcome this challenge, it's important to be aware of it to use it appropriately. For example, AI algorithms may be able to generate basic outlines or summaries of a topic, but they are not yet capable of producing in-depth analysis or original ideas.

Main disadvantages of generative AI

  • Cost: Generative AI is expensive to implement.

  • Time: Generative AI can take a long time to train and deploy.

  • Data Quality: You have to verify data points.

  • Ethical Concerns: They try to make it PC, but it keeps surprising us.

Using AI to Augment Human-Generated Content

One way to make AI-generated content more human-like is to use it as a tool to augment human-generated content, rather than as a replacement.

For example, an AI algorithm could be used to generate a basic outline or summary of a topic, which a human writer could then expand upon and add their own unique perspective to.

Using AI this way allows you to save time and resources while still maintaining that vital human touch in each piece of content. It also allows for a more efficient and streamlined writing process, as the AI can handle the initial heavy lifting and the human writer can focus on the creative aspects of the content.

Add a Human Touch in the Editing and Review Process

Even with the use of AI, it's important to ensure that there is still a human touch in the editing and review process of AI-generated content.

A human editor or reviewer can catch any errors or inconsistencies that the AI may have missed, and can also ensure that the content aligns with the company's brand voice and messaging.

For every piece of content that is pulled from generative AI models, one needs to - always - fact-check, read and reread for inconsistencies in logic and the most time consuming but important, Add value, write and ad on what's already out there. The world doesn't need another stale, old-news, article, it needs novelty, wit, information, basically, add the human touch.

Prompt writing: the new skill to have

Finally, giving AI the correct set of instructions will make your life way easier and will obviously improve the quality of the outcome, making it easier for us humans to improve, modify and publish much faster.

3 tips for writing good prompts:

  1. Use natural language: When asking AI to generate something, avoid technical jargon as much as possible.

  2. Provide context: Give the AI as much information as possible about the topic and the audience you are writing for.

  3. Use templates: Use pre-built or pre-optimized templates to help guide the AI in generating the content as you want it.


In conclusion, while AI-generated content has the potential to save us a lot of time and resources, it can often lack the natural flow and authenticity of content written by an inspired and creative human. Therefore, while AI-generated content has its own advantages, it is important to consider the value that human authors can bring to the table in terms of creating authentic and engaging content.


BausLabs has an international and multilingual team specialized in Digital Marketing, including PPC. We'll help you achieve the best results on the web and overcome your competitors.

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